Apartment Marketing

Informed-Renter-and-reputation-management

The Informed Renter, Reputation Management+Your Leasing Agent

[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_image _builder_version=”3.0.69″ src=”https://blog.apartminty.com/wp-content/uploads/2017/10/INFORMED-RENTER-TITLE.png” show_in_lightbox=”off” url_new_window=”off” use_overlay=”off” sticky=”off” align=”left” always_center_on_mobile=”on” border_style=”solid” force_fullwidth=”off” /][et_pb_divider _builder_version=”3.0.83″ /][et_pb_text _builder_version=”3.0.83″ background_layout=”light” module_alignment=”left”] A quick word on the informed renter and your reputation management Responses from Apartminty’s 2017 renter survey found that the majority of renters are visiting at a minimum, five websites before ever setting foot in your …

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Renter Behavior is Changing, is your leasing office?

[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_image _builder_version=”3.0.69″ src=”https://blog.apartminty.com/wp-content/uploads/2017/10/5-statistics-from-real-renters-1.jpg” show_in_lightbox=”off” url_new_window=”off” use_overlay=”off” sticky=”off” align=”left” always_center_on_mobile=”on” border_style=”solid” force_fullwidth=”off” /][et_pb_text _builder_version=”3.0.69″ background_layout=”light” text_orientation=”left” border_style=”solid” module_alignment=”left”] In fall of 2017, Apartminty surveyed over 1100 renters between the ages of 18-40. The results speak to a significant shift in customer behavior, and we are thrilled to be diving into the data! One of …

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Instagram-content-ideas-for-nonprofits

See How Three Nonprofits on Instagram Are Crushing it

[et_pb_section fb_built=”1″ _builder_version=”3.0.47″][et_pb_row make_fullwidth=”on” padding_mobile=”off” column_padding_mobile=”on” parallax_method_1=”off” _builder_version=”3.0.47″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.0.47″][et_pb_image src=”https://blog.apartminty.com/wp-content/uploads/2017/08/Three-Nonprofits-crushing-it-on-instagram.png” alt=”The Apartment Kitchens We’re Crushing On Right Now | Design and Decor Inspiration” title_text=”apartment-kitchens-were-crushing-on-right-now-design-and-decor-inspiration” align=”center” _builder_version=”3.0.87″ border_style=”solid” sticky=”off”][/et_pb_image][et_pb_text _builder_version=”3.21.2″ background_size=”initial” background_position=”top_left” background_repeat=”repeat” text_orientation=”center” module_alignment=”center” border_style=”solid”] I was lucky enough to represent WC Smith and Apartminty at the PR NEWS’ Big 4 …

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How-To-tell-effective-marketing-stories

Storytelling for Marketing Roundup

[et_pb_section admin_label=”Section” fullwidth=”off” specialty=”off”][et_pb_row admin_label=”Row”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] In 2016 and 2017 it seems like every social media platform is adding a live video component.  As marketers race to embrace this trend we see many brands stumble in execution.  The skill that is missing is not videography, it is the ability …

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Storytelling for Marketing: Which Platform Should I Use?

[et_pb_section admin_label=”section” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”on” make_fullwidth=”off” use_custom_width=”off” width_unit=”off” custom_width_px=”1080px” custom_width_percent=”80%” make_equal=”off” use_custom_gutter=”off” fullwidth=”off” specialty=”off” disabled=”off”][et_pb_row admin_label=”row” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” use_custom_gutter=”off” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” parallax_1=”off” parallax_method_1=”off” parallax_2=”off” parallax_method_2=”on” parallax_3=”off” parallax_method_3=”on” parallax_4=”off” parallax_method_4=”on” disabled=”off”][et_pb_column type=”4_4″][et_pb_image admin_label=”Image” src=”https://blog.apartminty.com/wp-content/uploads/2017/03/storytelling-screens-compressor.jpg” show_in_lightbox=”off” url_new_window=”off” use_overlay=”off” sticky=”off” align=”center” force_fullwidth=”off” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid” disabled=”off” animation=”off”] [/et_pb_image][et_pb_text admin_label=”Recap/Intro” background_layout=”light” text_orientation=”center” text_font_size=”16″ …

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Storytelling-for-marketers

Storytelling for Marketing: What to Share

[et_pb_section admin_label=”section” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”on” make_fullwidth=”off” use_custom_width=”off” width_unit=”off” custom_width_px=”1080px” custom_width_percent=”80%” make_equal=”off” use_custom_gutter=”off” fullwidth=”off” specialty=”off” disabled=”off”][et_pb_row admin_label=”row” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” use_custom_gutter=”off” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” parallax_1=”off” parallax_method_1=”off” parallax_2=”off” parallax_method_2=”on” parallax_3=”off” parallax_method_3=”on” parallax_4=”off” parallax_method_4=”on” disabled=”off”][et_pb_column type=”4_4″][et_pb_text admin_label=”Recap/Intro” background_layout=”light” text_orientation=”center” text_font_size=”16″ use_border_color=”off” border_style=”solid” disabled=”off” border_color=”#ffffff”] This is the fifth segment of the Art of Storytelling series. …

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Storytelling-for-Marketers-secrets

Storytelling for Marketing: The Best Genre for You

[et_pb_section admin_label=”section” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”on” make_fullwidth=”off” use_custom_width=”off” width_unit=”off” custom_width_px=”1080px” custom_width_percent=”80%” make_equal=”off” use_custom_gutter=”off” fullwidth=”off” specialty=”off” disabled=”off”][et_pb_row admin_label=”row” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” use_custom_gutter=”off” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” parallax_1=”off” parallax_method_1=”off” parallax_2=”off” parallax_method_2=”on” parallax_3=”off” parallax_method_3=”on” parallax_4=”off” parallax_method_4=”on” disabled=”off”][et_pb_column type=”4_4″][et_pb_image admin_label=”Image” src=”https://blog.apartminty.com/wp-content/uploads/2017/03/secrets-compressor.jpg” show_in_lightbox=”off” url_new_window=”off” use_overlay=”off” sticky=”off” align=”center” force_fullwidth=”off” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid” disabled=”off” animation=”off”] [/et_pb_image][et_pb_text admin_label=”Recap/Intro” background_layout=”light” text_orientation=”center” text_font_size=”16″ …

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How-To-tell-effective-marketing-stories

Storytelling for Marketing: Components of a Great Social Story

[et_pb_section admin_label=”section”][et_pb_row admin_label=”row”][et_pb_column type=”4_4″][et_pb_image admin_label=”Image” src=”https://blog.apartminty.com/wp-content/uploads/2017/02/storytelling-3.jpg” show_in_lightbox=”off” url_new_window=”off” use_overlay=”off” animation=”off” sticky=”off” align=”left” force_fullwidth=”off” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] [/et_pb_image][et_pb_text admin_label=”Recap of last posts” background_layout=”light” text_orientation=”left” use_border_color=”off” border_color=”#ffffff” border_style=”solid” text_font_size=”16″]   So, if you have been following along the past couple weeks, I’ve been exploring the importance of storytelling when it comes to marketing. It’s a far …

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Storytelling-for-marketing

Storytelling for Marketing: What’s the Point?

[et_pb_section admin_label=”section” transparent_background=”off” allow_player_pause=”off” inner_shadow=”off” parallax=”off” parallax_method=”off” make_fullwidth=”off” use_custom_width=”off” width_unit=”on” make_equal=”off” use_custom_gutter=”off”][et_pb_row admin_label=”Row”][et_pb_column type=”4_4″][et_pb_image admin_label=”Image” src=”https://blog.apartminty.com/wp-content/uploads/2017/02/storytelling-1.jpg” show_in_lightbox=”off” url_new_window=”off” use_overlay=”off” animation=”off” sticky=”off” align=”center” force_fullwidth=”off” always_center_on_mobile=”on” use_border_color=”off” border_color=”#ffffff” border_style=”solid”] [/et_pb_image][/et_pb_column][/et_pb_row][et_pb_row admin_label=”row” make_fullwidth=”off” use_custom_width=”on” width_unit=”on” custom_width_px=”800px” use_custom_gutter=”off” allow_player_pause=”off” parallax=”off” parallax_method=”off” make_equal=”off” parallax_1=”off” parallax_method_1=”off”][et_pb_column type=”4_4″][et_pb_text admin_label=”To craft a great story…” background_layout=”light” text_orientation=”center” use_border_color=”off” border_color=”#ffffff” border_style=”solid” text_font_size=”16″] Have you ever …

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